Pepper Miller

 

 

 

 

 

 

 

The outcome of a conversation with Pepper is an enlightened perspective and an empowered sense of direction because she is a masterful speaker who helps corporations and non-profits understand the value of Black consumers.

WHO IS PEPPER MILLER?

I’ve been called a conversation starter in the industry, but when introducing myself, my name, Persephone, often sparks a conversation all on its own. Pronounced per-SEH-foe-NEE, my name has Greek origins, and interesting roots. The name Persephone belonged to my mother’s college best friend and roommate, and was given to me at birth, right along with her nickname, Pepper. I’m better known as Pepper and it is definitely easier to pronounce, but I own both of my names. I stand up for who I am because that is what I was taught to do.

Standing up for my name taught me the importance in standing up for other things in life that were of value. As an award-winning market researcher and speaker, author and Black American consumer expert, I use my professional platform to stand up for the Black community.

SOME OF OUR CLIENTS

AARP
American Airlines
AT&T
BET
Chicago Symphony Orchestra
Chicago History Museum
Ford
General Mills
GSK
Kraft Foods
McDonald’s
Northwestern Mutual
PepsiCo
Pfzier
Procter & Gamble
St. Jude
US Bank

CASE STUDIES

CHICAGO SYMPHONY

 

MULTI-DIMENSIONAL MARKETING 

HMG won the two year project and implemented a design that included qualitative research (focus groups) and quantitative research (direct mail). Findings from both research phases provided insights and direction for the market strategy and planning.

 

PEPSICO

 

CONSUMER INSIGHTS & SEGMENTATION

Conducted massive qualitative/ quantitative study which helped develop a deeper understanding of African-American shoppers. The insights from this study were used to create targeted marketing strategies which resulted in increased sales.

 

PEPPER SPEAKS

Pepper is a natural conversationalist who doesn’t give a speech as much as she opens a dialogue — helping you to “get it”. LEARN MORE

CASE STUDIES

Pepper Miller publishes an engaging series of case studies on recent client assignments, approach and results. LEARN MORE

BLACK STILL MATTERS

Elevate your understanding of the Black American consumer and increase your cultural IQ. GET YOUR COPY OF THE BOOK TODAY

SERVICES

Providing unique qualitative and quantitative data for companies and organizations who want to reach a broader market.LEARN MORE

 

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